DorobekInsider: On Government IT Solutions Spotlight – lessons from the Obama campaign

This week on Federal News Radio 1500 AM’s Government IT Solutions Spotlight , we are talking to Barry Libert, author of the new book, Barack, Inc.: Winning Business Lessons of the Obama Campaign. [NOTE: Federal News Radio 1500 AM’s Government IT Solutions Spotlight airs Tuesday at 10a ET on Federal News Radio 1500 AM and on FederalNewsRadio.com. Programs are archived here.]

I don’t usually feature books where I haven’t read the book yet, but this book was recommended to me by my friends over at 1105 Government Information Group. Libert will be one of the keynote speakers at 1105’s upcoming Government Leadership Summit. More on the summit in a moment.

The book is a bit Obama centric, as you might imagine, but there are some interesting lessons to be learned from the Obama campaign. Libert boils the lessons down to these three: Be cool. Be social. Be the change.

In short:

* Be Cool to Build Your BrandL Leadership first requires focus. Barack Obama remained calm and collected under unparalleled pressure—a lesson that can benefit even the most seasoned executives.

* Be Social to Empower Your Workforce:Barack Obama showed the world that social technologies can transform the way you communicate with employees, support your customers, and go to market.

* Be the Change Others Can Believe In: Change begins with you. If you want your business to chart new paths and conquer new endeavors, you need to become a catalyst for change.

Buy the book here … Get more information about the book here… hear Adam Tuss, Amy Morris and me discuss it here… and the program will eventually be archived here.

A quick plug for 1105’s Government Leadership Summit . Libert is one of the keynote speakers at the Summit. This event was formerly known as the CIO Summit. When I was at 1105, we changed the name to reflect the change in how people use technology — technology is tied to management and leadership. It isn’t just technology. And the summit is a marvelous event. They do a good job of bringing together the people who are thinkers — and having a conversation around programs and issues. The summit three years ago was the first government 2.0 event — and these events are always on the cutting edge. You can get more information here.